Advertising Data: From Impressions to Investment Signals

Advertising data has become a critical lens through which marketers, investors, and researchers can better understand consumer behavior, competitive dynamics, and firm performance. Across channels and formats, these data illuminate not only how campaigns perform, but how attention is captured, brand equity is built, and demand is shaped over time.

Alternative Data for Tech Stocks

Alternative Data for Tech Stocks

From Trends to Trades: How Alternative Data is Shaping Tech Stock Assessments Background Investing in technology involves unique challenges and opportunities. The sector often commands higher valuations, reflecting its above-average growth potential. Yet, even...

The Impact of Alternative Data on Healthcare

The Impact of Alternative Data on Healthcare

Unlocking Investment Potential in Healthcare: The Role and Impact of Alternative Data Background The roots of Pharma and Biomed investments can be traced back to the 1980s, marking the era when biotechnology burst onto the scene. Groundbreaking strides in genetic...

Alternative Data Use for Macro Investors 

Alternative Data Use for Macro Investors 

The Evolution of Macro Funds and CTAs: A Short Insight into Alternative Data Use Background Macro funds and Commodity Trading Advisors (CTAs) have been rapidly evolving, adapting to changes in financial markets, and leveraging new sources of information to gain a...

Alternative Data Through a Compliance Lens

Alternative Data Through a Compliance Lens

Alternative Data Through a Compliance Lens – Seven Key Considerations for 2023 Background In recent years, alternative data users have started to alter their processes around bringing in new data sets, where legal and compliance professionals are now involved in these...

Alternative Data for Economic Trade

Alternative Data for Economic Trade

Economic Trade: Breaking Down Trends With Alternative Data Eagle Alpha will return to New York on June 6th for its second alternative data event of the year. As always, they will be bringing along the top minds of the industry and have added features that both buyers...

Surveyor Release: Alternative Data Compliance Tool

Surveyor Release: Alternative Data Compliance Tool

Eagle Alpha Announces Release of Surveyor - The Leading Compliance Workflow Product for Data Vendor Monitoring and Communication Capture This was first published on PR Newswire here. DUBLIN, NEW YORK, LONDON and LOS ANGELES, April 25, 2023 /PRNewswire/ -- Eagle Alpha,...